2016 National Conference

Ron McKeefery

Director of Strength & Conditioning, Eastern Michigan University

Presentation Summary:

Ron McKeefery teaches you exactly how to become your own CEO Strength Coach. You will learn to become a TECHNICIAN in your field, why most coaches remain only technicians, how to become an effective MANAGER, and what it takes to be an ENTREPRENEUR in Strength and Conditioning. A detailed, step-by-step process is provided to ensure you don’t miss anything as you learn how to pursue a successful career. You will draw from his experiences in order to learn what it takes to not only be the best Strength and Conditioning Coach that you can possibly be; but you will also learn how to manage your time better, find room for a family life inside of a career that takes up more time than most, and how to ultimately be happy in all of the successes you achieve as a coach, no matter how big or small they may seem.


A Nationally recognized leader in the area of sports development. Ron McKeefery is a Master Strength and Conditioning Coach, and has twice been named Collegiate Strength and Conditioning Coach of the Year. He is the author of the #1 Amazon International Bestseller CEO Strength Coach and host of the podcast Iron Game Chalk Talk.

Coach McKeefery has served as a strength and conditioning coach at both the Professional and Collegiate level. Currently he is the Director of Strength and Conditioning at Eastern Michigan University.